Rahr Brewery is the official sponsor and the Fest will benefit Pug Rescue in honor of Rahr’s popular Ugly Pug craft beer. So everyone is encouraged to bring a donation for the local non-profit, DFW Pug Rescue (Think: leashes, harnesses, heart worm medication, flea/tick medication, toys or monetary donation). Of course, this event is dog friendly, so bring your four-legged friend and come out for a good time! Pug Passes (Backstage Pass) will also be available for $35 which provides access to the backstage Rahr Lounge. The Pug Pass comes with two drink tickets, a Rahr t-shirt, shade & chairs and a private cash bar.