MONSTA X has taken the U.S. by storm with a list of hits permeating the air waves including the fifth single, “Middle of the Night,” from their upcoming album All About Luv which is set for a Valentine’s Day release. All About Luv will be the first all English-language album released by a K-pop group. Additionally, “WHO DO U LOVE?” positioned them as “only the second K-Pop group ever to enter the Top 40 Airplay Chart.” With a historic performance at Life Is Beautiful in Las Vegas, they emerged as “the first male K-Pop group to perform at a major music festival in the United States,” and stood out as the first K-pop group in history to hit the stage at iHeartRadio Music Festival the same day. Additionally, they made their United States television debut on Good Morning America, followed by electric performances on Jimmy Kimmel Live! and The Ellen DeGeneres Show and became the “first K-pop group to perform on the Teen Choice Awards.” MONSTA X also charted on the Billboard Social 50 for over a year, remaining one of the biggest social media bands in the world.