FORT WORTH, Texas (January 6, 2015) - In response to a growing number of requests and increased meeting attendance, the Fort Worth Convention & Visitors Bureau (FWCVB) has launched a new services microsite exclusively with meeting planners in mind. FortWorth.com/Plan provides innovative tools and helpful tips that allow customers to plan and promote their meeting with ease.
"We wanted to create an online environment that is a one-stop shop for our customers," said Nannette Eiland, FWCVB director of services. "The number of meetings serviced by the FWCVB has increased 28% in the past five years and we expect that number to continue to grow." Prior to joining the FWCVB, Eiland served as the director of event administration at Gateway Church, one of the largest churches in the United States and as senior marketing manager at the Gaylord Texan.
From large groups to intimate meetings, the new microsite offers clients the right tools for their needs along with engaging content to get their attendees excited about visiting Fort Worth.
Features of the new microsite include:
- Easy to navigate tools menu
- Dynamic video content
- New marketing materials
- Social media tips and best practices
- New high-resolution destination photography
- A "responsive" design that automatically fits any size phone, tablet or desktop computer
- Google maps, Yelp reviews and Open Table links
To support increased convention activity and hotel bookings, the City of Fort Worth has begun discussions with developers to add a new convention center hotel downtown, which would add 1,000 rooms to the market.
Meeting planners are encouraged to tweet their thoughts about the new microsite to @VisitFortWorth with the hashtag #SeeFortWorth.
The FWCVB is the official destination marketing organization of the 16th-largest city in the United States, dedicated to promoting Fort Worth as a premier business and leisure destination with thriving centers of culture and commerce. Known as the "City of Cowboys and Culture," Fort Worth is a destination with a rich Western heritage and a dedication to urban renewal. The city is home to the famed Stockyards Historic District, the lively downtown Sundance Square and a renowned Cultural District complete with the National Cowgirl Museum and Hall of Fame and the Kimbell Art Museum. For more information, visit www.FortWorth.com.